Oh Halo, What Have You Done? A Critical Look at Sky Sports' New Channel
Kirsty Brown Kirsty Brown

Oh Halo, What Have You Done? A Critical Look at Sky Sports' New Channel

Oh Halo, what have you done?! Sky Sports’ new project aimed at women has sparked backlash for its infantilising logo and misguided approach. While claiming to build a welcoming community for female fans, the bright yellow and pink colour scheme feels overly simplistic and reinforces outdated stereotypes. Rather than celebrating the achievements of female athletes, Halo seems to suggest that women need a separate, "gentler" space in sports. This disconnect not only undermines the professionalism of women’s sports but also misses a vital opportunity to include women as equals in the broader sporting narrative.

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My Journey to CMgr MCMI – Now Officially Chartered
Kirsty Brown Kirsty Brown

My Journey to CMgr MCMI – Now Officially Chartered

Discover how achieving CMgr MCMI Level 5 Management and Leadership with Distinction, and gaining a Chartered Management digital badge, enhanced real-world management skills, leadership experience, and budgeting expertise.

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The Future of Graphic Design: Why Creativity Still Matters in the Age of AI
Kirsty Brown Kirsty Brown

The Future of Graphic Design: Why Creativity Still Matters in the Age of AI

I know it’s easy to feel anxious about the future of graphic design jobs. After years of studying, experimenting, and pushing your creativity, the idea that AI could change the industry overnight can feel intimidating. Take a moment, you’re not alone, and there’s every reason to feel optimistic.

The truth is, the creative process has always evolved. From ancient cave paintings to Egyptian hieroglyphs (basically the first emojis) and from sketchbooks to screens, every generation of designers has adapted to new tools. Technology changes, but creativity never disappears, it just finds new ways to show up.

Here’s how I approach some of the challenges design graduates face today, and how I think you can navigate them too.

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Kirsty Brown Kirsty Brown

Embracing Life Beyond the CV: The Value of Experience Over Qualifications

Tomorrow, my cousin embarks on an exciting year in Australia. At just 25, she has ticked off all the boxes society typically sets out for young adults: completing college, graduating from university, and securing a job. Yet, as she prepares for this adventure, it strikes me that sometimes, merely following a prescribed path isn’t enough. To truly thrive, one must embrace life, seek out new experiences, and immerse oneself in diverse cultures.

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Discovering the 1963 Tahiti Bicycle Advertisement: A Vibrant Tribute to Cycling
Kirsty Brown Kirsty Brown

Discovering the 1963 Tahiti Bicycle Advertisement: A Vibrant Tribute to Cycling

I came across this fantastic poster while visiting the newly revamped café in the old stables of Baysgarth House Museum. The café features a section showcasing some of the bicycles made by the Elswick Hopper factory, which once thrived right here in Barton upon Humber. This replica of the original poster serves as a fun reminder of the joy cycling brings and highlights the town's rich bicycle-making history.

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AI-Generated Images and Creative Assets: Who Owns the Rights?
Kirsty Brown Kirsty Brown

AI-Generated Images and Creative Assets: Who Owns the Rights?

When I was on a local AI course a few months back, someone raised a really interesting point about copyright. If you create something with AI, who actually owns it? Is it you, the person typing in the prompts, or the tech giant that owns the AI tool? This could mean that the amazing design you make using AI might not even belong to you, or the company you’ve made it for.

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Great North Run Medals Mistake: Lessons in Design Accuracy and Local Knowledge
Kirsty Brown Kirsty Brown

Great North Run Medals Mistake: Lessons in Design Accuracy and Local Knowledge

If you are a designer, you have probably felt that sinking feeling when something you thought was perfect hits print and it is wrong. Recently, the Great North Run medals made headlines for a major error: the wrong city and the wrong river were printed. As someone who regularly sends artwork to print, I empathise with the person who signed this off and everyone else who gave it the green light.

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ChatGPT and Me
Kirsty Brown Kirsty Brown

ChatGPT and Me

I used ChatGPT to help transform those assignments into SEO-optimised blogs. Although the style may have changed, the core research, messaging, and points I made in the assignments remain intact.

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Why Repetition is Under-Rated
Kirsty Brown Kirsty Brown

Why Repetition is Under-Rated

In today’s world, it’s tough to get noticed. One really effective way to ensure your brand sticks in people’s minds is through repetition. I came across a tweet…

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The Real Benefits of Working From Home
Kirsty Brown Kirsty Brown

The Real Benefits of Working From Home

Explore the real benefits of working from home, from improved productivity and work-life balance to environmental savings. Learn how to set boundaries and use tools to make remote working effective.

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What Is Project Management and How to Do It Right
Kirsty Brown Kirsty Brown

What Is Project Management and How to Do It Right

Discover what project management is and how to do it right. Learn the essential steps for successful planning, delivery, and review to keep your projects on time, within budget, and meeting quality goals.

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Cost-Volume-Profit (CVP) Analysis: What It Is and Why It Matters
Kirsty Brown Kirsty Brown

Cost-Volume-Profit (CVP) Analysis: What It Is and Why It Matters

Learn how Cost-Volume-Profit (CVP) analysis, also known as break-even analysis, can transform your business strategy. Discover how understanding the relationship between costs, sales volume, and pricing helps you maximise profits and make informed decisions.

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